It may be the middle of winter but it is the perfect time to be part of something big and for advertisers, their agencies, and students that is Advertising Week Canada 2011 put on by the fantastic team at the Institute of Communications Agencies.Continue reading "Advertising Week Canada Takes on the 3D Revolution – Friday, January 28, 2011"
Hmm that ad was totally WTF but the randomness of it all makes it great, Nice job Advertising Standards Canada. Those mines were rad I want one to scare the kiddies (kidding).Continue reading "ASC TV SPOT"
via comscoredatamine.com I can agree in part but I think if the media plan and Ad ideas work together you can enhance the effectiveness as a whole more than either could on it’s own. This also seems to be based on current views not necessarily on hard data and I can’t agree with how it …Continue reading "Creative Up to 4 Times More Important than Media Plan"
OMG I love that Josh actually sings a few of them for this skit. Too me that shows what kind of guy he is and as a bonus they Kanye’s tweets are even more funny sung.Continue reading "Josh Groban Singing Kanye West Tweets is Awesome"
You have to admit the baby is cute even though the little on is chaos on two legs which I imagine all babies are at that stage.Continue reading "This is What Happens When Huggies Make Your Baby Move?"
We are now in resolution mode and most of us say one thing and then a few weeks later fall back into our old habits. I am not sure what the stats are on resolutions but every year it is the same deal we try to do it and some of us succeed but many …Continue reading "Saying No to the Resolution Trap"
It is going to be a brand new year and usually instead of feeling hopeful my frustration gets the better of me. I usually don’t celebrate on New Year’s Eve because I have always been a lone wolf and I tend to focus on all my mistakes instead of looking ahead. Well not this year, …Continue reading "The Line to Draw"
I have thought a lot about the last year and how much a challenge it has been and how I have capped myself from true experiences. After much soul searching, inspiration and a healthy dose of fear and risk I am going to plan to travel out into the world sometime next year for 2 …Continue reading "EXP Earth (in 2011) and the Planning Starts Now"
So when the last year started I was unemployed and that is the way it ended. I started the year as someone just trying to clear the way and break into advertising. This year has been about the struggles, the mistakes, the frustrations and a bit of wow I got to do that. It got …Continue reading "Twenty Ten – Thoughts on my Highs and Lows"
I am watching the OLN marathon of Departures seeing Scott Wilson and Justin Lukach experience the world as they send a year travelling. I wonder what it takes to give up everything you know and take in the world with an open mind. It is about understanding the experience, respecting the challenges and not underestimating …Continue reading "Depart to the World"