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Here is Eric Floresca who is a world wandering writer booking it to noveldom in search of the story.

Most Recent Articles

Mustafa is Back, then on Vacation and then with Dragons for Old Spice

Posted by on Feb 18, 2011 in Creative | 0 comments

So about a year ago the craziness began when Isaiah Mustafa stared in the famous Old Spice ads that have reinvigorated a once dormant brand. Well he is back in some new ads and for the ladies the most important thing is that he is still half naked and as suave as ever. As with anything the original and their follow-ups are a hard mountain to top but I love that Wieden+Kennedy is trying.

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A Second with Alan Gee on the Blammo Rebrand a few Months In

Posted by on Feb 17, 2011 in News | 0 comments

I had a moment to talk to Alan Gee Partner, Chairman and Juno Award Winner of Blammo Worldwide when he presented at the #fgisocial and asked him about the rebranding. He said during his talk that many agencies were named after people and that over time those were shorted to the point where most don’t even know what they mean. For GJP now Blammo who followed those same trends it was about recognizing that the world had changed and that they wanted to jump in with a clean slate.

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3D Printing for Architects #socool

Posted by on Feb 17, 2011 in Videos | 0 comments

The inner geek really loves this sort of thing. :) I so want 3D printers to become cheap enough for the rest of us. That would so sickeningly cool.

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The Ad Meter Rankings of the Super Bowl XLV Ads

Posted by on Feb 15, 2011 in News | 0 comments

So it has been over a week since the Super Bowl XLV finished and the Green Bay Packers won the night but as usual there was as much talk about the ads as their was about the game. Now the Ad Meter has been around for awhile but since 2008 YouTube has also been taking the pulse of the market by going straight to the people.

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#smwTO – Business 3.0: Strategies and Tactics for Small Biz

Posted by on Feb 14, 2011 in News | 0 comments

The Ad Buzz had the chance to attend a presentation about the future of business last Wednesday and the first hour took a broad look at the status of the Canadian Economy. BMO took a look at how the Canadian situation has fared against the backdrop of the global recession that continues to shadow our neighbours to the south. They showed that the developing world and counties like Canada were able to get through the recession more or less intact and have started growing again.

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JESS3 x Economist: Women’s Economic Opportunity

Posted by on Feb 12, 2011 in Videos | 0 comments

Very nice video type infographic that I thought I should post and here is what the site has to say about it:

The Economist Intelligence Unit presented the data at the World In 2011 Festival, an event that coincided with the 25th Anniversary of The Economist’s World In… publication. It preceded a panel sponsored by the Washington D.C.-based NGO Vital Voices featuring female entrepreneurs who are changing the way women live and work around the world.

JESS3 x Economist: Women’s Economic Opportunity from JESS3 on Vimeo.

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#smwTO: Red Flag Deals goes Deal of the Day

Posted by on Feb 11, 2011 in News | 0 comments

Paul Baggio is the manager for Deal of the Day by Red Flag Deals which is one of the most well-known deal sites in Canada. Red Flag Deals has been around for a long time and is a community of deal seekers and searches and was acquired by the Yellow Pages last year. The deal of the day was launched last fall and is currently in 6 sites and while they would like to be in more cities they realized that some cities may not have as many deals.

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