StrawberryFrog’s Newest Tech Frog is Lawrence Edmondson

Our friends at StrawberryFrog have added a new member to their already stellar team, as Lawrence Edmondson becomes the new Director of Technology (a new position) for their New York office.

This is a new position at the firm and before jumping on the lily pad as their latest frog, Lawrence lead some of the most iconic digital platforms, including Pepsi’s inspiring Refresh Project, XM Satellite Radio, and Stride Gum.

StrawberryFrog co-founder Karin Drakenberg said in the press release that “Lawrence’s success at leading and delivering the most respected digital advertising platforms translates well for our clients and the evolving competitive market”.

He joins StrawberryFrog from JWT’s New York base, where he provided his technical leadership expertise working on Johnson and Johnson brands such as Zyrtec, Pepcid, Sudafed and Simponi.

The frogs continue to multiply, with this being the most recent hire in a long list that includes Frances Rhodes as Director of Operations from Goodby Silverstein and Partners and too many more to list.

Credit: StrawberryFrog